 |
 |
 |
 |
 |
 |
Overview |
 |
 |
An
online backup service allows you to provide a valuable and marketable service to attract new clients, and provides a clear differentiator in many markets. |
| |
|
More... |
| |
|
|
 |
|

|
Cheap Online Providers?
Many companies have bitten the dust over the
years by trying to offer a service at
ridiculously low prices. The list of companies
will probably continue to grow while current
companies attempt to garner market share at the
expense of long term sustainability.
The short answer is that most quality online
data backup providers do not compete with the
super-cheap online backup services. The market
for secure data backup is simply not that
cost-sensitive. Business clients, especially
those who recognize the value of their data, are
not looking for a ‘cheap’ solution; they are
looking for the best solution at a reasonable
price.
Here is some point-by-point information:
Stability of service: We see companies
come and go at the $9.99 (and lower!) price
point all the time. One day they are fighting
for keywords on the Search Engines, the next day
they are gone. In fact, in at least one case,
these ‘big players’ even purchased Super Bowl ad
space, and raised hundreds of millions of
dollars in VC, only to end up bankrupt after a
short time. Our software and providers offer a
sustainable, cost effective approach to data
backup service.
Number of successful providers: 1,000s of
people have successfully implemented our
software, and continue to offer the service
today at prices which in some cases far exceed
the per-month charges available through other
channels.
Hidden costs: In my opinion, and based on
some research, most ‘inexpensive’ services can
actually be considerably more expensive than
they initially appear. Hidden costs can include
a-la-carte pricing for setup, service,
consultation, support, restore, and everything
in-between. This is a critical, but often
obscured and hard to verify, or disprove, point.
Also consider the reports of many ex-customers
that describe these services as “…add-choked,
turtle speed, small accounts with limited
features…that change their pricing models
regularly and without much notice…” and I think
you’ll begin to see the true nature of the
services.
Service: besides being a potential hidden
cost, one must wonder what the support quality
and availability is for $9.95 (or even
significantly higher) a month. When your hard
drive fails, who is going to assist you in the
process of reinstalling, reconfiguring, and
restoring your data to the box? Not a $10 a
month service, to be sure.
Many of our service providers offer the RBackup
service as an added feature to an existing
product or service line, instead of a
stand-alone service. Convenience, trust,
industry knowledge, and familiarity are just a
few of the reasons their clients choose to go
with an RBS provider.
Longevity of the provider: RBS has been
around selling, supporting, and developing new
and better products for 17 years. Our technology
and our company are built on long term goals and
features. Most of the inexpensive online data
storage companies are new to the market, and
have yet to prove the long term viability of
their business model.
Product Quality: Features and
Functionality on both server and client side are
simply far more mature, intuitive, robust,
automated, and secure. Going feature-by-feature
with the online cheapos is an impossible task,
but I’ll offer you this as a taste of the
critical differences between a real data backup
service and what’s out there at 10 bucks a gig.
-
Some of the applications we have reviewed do
not have a client component at all.
-
They don’t have a scheduler – or anything
similar to a scheduler.
-
There is nothing automatic (or convenient)
about most of the cheaper offerings.
-
Uploads through some services must usually
be initiated by the person who owns the
computer, if they remember to do it.
-
The various GUIs are numerous and different,
and many involve a VPN-or- FTP-esque
login/logout procedure.
-
Many of the cheaper services require
customer initiation, after the customer
manually establishes an internet connection.
I’ll offer you an article from the remote-backup.com
Knowledge Base to further state the case, and
marketability, of using real, time-tested
software from a real company when backing up.
HOW DO I COMPETE WITH REALLY CHEAP BACKUP
SERVICES?
http://remote-backup.com/rbstech/TS100227.HTM
|